Franz Feldmann founder of the company started selling flowers in Frankfurt after world war 2 in 1930, together with his wife Anna. Today, the company is managed in its second and third generation and its reputation is wide. Amanda Feldmann (*1930) took over and completed her studies by taking workshops in painting, ceramics and Ikebana studies by Dr. Horst Nising (17 grad Ikenobo-School).
Angelika Noll (*1955) granddaughter of the founder and Jürgen Noll (*1953) finished her education with a the title master of craftsman. Both took courses in Ikebana studies by Dr. Horst Nising (17 grad Ikenobo-School). Until today, the family is involved in the education of florists at the chamber of commerce and industry. Since several years, the company offers traineeships to deaf teenagers. A cooperation with cities and charitable organisations led to a special training for disabled people. Due to the degree of their disability, they can complete their studies by achieving the degree as Florist or finish their trainings as skilled helpers.
The company arranges floral sculptures for a large number of exibitions e.g the “mak“ Museum for applied arts in Frankfurt. Several Ikebana sculptures were designed for exibitions in Berlin, Bonn, Düsseldorf, Frankfurt, Luxembourg, Munich and Berne. The ambitious floral arrangements reflect the new trends in floristic and design. This may be one of the reasons for the strong reputation among its privat customers and corporate clients.